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Wednesday, October 08, 2014

Enterprise mobile messaging market gets more crowded with launch of Avaamo

Another startup wants to offer mobile messaging to enterprises, even though it's questionable whether such a narrow service can sustain a company and even though it's likely that larger enterprise collaboration vendors will jump into this market.

This time it's a company called Avaamo, which is led by two former Tibco executives and which announced on Wednesday that it has secured US$6.3 million in seed funding.

The company is confident it will stand out from the pack and thrive thanks to its product's communications speed, security, extensibility and IT controls, according to co-founder and CEO Ram Menon. He was Tibco's president of social computing and as such was in charge of that company's Tibbr enterprise social networking (ESN) suite.

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